How do I prepare to pitch to angel investors?

Preparing a clean angel pitch

Angels invest in teams and early traction. A concise pitch should show the problem, your solution, market size, traction, business model, and team credibility.

Core elements to prepare:

  • One-slide elevator summary (30 seconds)
  • 8–12 slide pitch deck covering problem, solution, market, competition, business model, traction, team, and ask
  • Financial snapshot: current runway, burn rate, and use of funds
  • Clear, realistic funding ask and milestones you’ll achieve with the capital

Practice and proof:

  1. Have proof points: users, revenue, partnerships, or pilots.
  2. Prepare 1–2 customer stories that show real value.
  3. Anticipate common questions: churn, acquisition cost, margins, go-to-market.

Pitching tips:

  • Be concise and honest about risks.
  • Tailor your pitch to the investor’s focus and stage preferences.
  • Show how the angel can help beyond money (introductions, domain expertise).

After the pitch

Follow up promptly with requested materials and updates. Use feedback to refine your message and be ready to provide deeper financials or customer references when asked.